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Founded in 1970, True Colors Bookstore (formerly Amazon Bookstore Cooperative) is the oldest independent feminist bookstore in North America. Our store offers products and services that foster the strength, wisdom, beauty and diversity of women, girls, and their families.

4755 Chicago Ave. So.
Minneapolis, MN 55407
612-821-9630

Directions

Store Hours:
Sunday 11:30 am - 6 pm
Monday 10:30 am - 6 pm
Tuesday - Friday 10:30 am - 8 pm
Saturday 10:30 am - 6 pm
Contact Us
January 27, 2012

Thank You!
Ruta

Wow, what an amazing evening! We want to thank everyone who had a part in making the benefit concert such an awesome event. Ellis, Barb Ryman and Chastity Brown donated their time and incredible talents. Nel Stephens stepped up and was our MC. Alice Browne provided exquisite music before the concert and during intermissions. So many people donated items for the silent auction I can't even name them all. Our volunteer crew was tireless and seemed to think of everything.

I felt as if I was at a wonderful house party with over 100 of my best friends! A huge thank you to Living Table (Spirit of the Lakes/Minnehaha UCC) Church and Reverend James Pennington for letting us use their space. It was perfect. The entire evening was perfect. I loved it! Too much hyperbole? I don't think so.

Biggest thank you of all goes to Joann Bell, who came up with idea of the benefit and did tons of work to make it happen.

Oh yes, the objective of the evening was to raise money. Although we still have some outstanding items, our net total so far is $4962. This includes ticket sales, the silent auction and donations. We've reached 20% of our goal.

Thank you all for your generosity. I can't begin to express my gratitude. And if you were wondering why I didn't say anything at the event, it was because if I would have tried to talk, I would have burst into tears, and that would not have been a pretty sight!

Ruta


January 3, 2012

True Colors Bookstore Special Announcement

Going Out of Business Sale

We are still working on a reprieve. Information about an awesome benefit concert will be forthcoming shortly. However, I have to plan for the worst and assume that we will be closing our doors at the end of February. So - all new and used books are 15% off. Come in and stock up, because once the books are gone, that's it - I won't be reordering.


December 28, 2011
Events at True Colors Bookstore

Unfortunately the basement, where most events are held, is not handicap accessible.

February 2nd thru April 5th, Alison James Psychic Development Course - 7pm, Fee
Professional Psychic Medium and Animal Intuitive Alison James presents a course of 10 weekly Thursday classes 7pm - 8:30pm. Build your intuition, explore what your gifts are. Good for everyone. Experiental in-depth hands-on, tailored to the participants needs.

$30 per class, discount for payment in full. Reservation for course required, $150 non-refundable deposit is required. For more information and reservations go to www.alisonjamespsychic.com.

February 5th, Alison James Psychic Sunday noon - 5pm (see above for details)

February 11th, 1:00 - 3:00pm, Professional Psychic Medium Alison James, Psychic Tools Playshop, cost $25

Learn, hone skills and dabble at the psychic tools playshop. Everyone is welcome - beginner to expert. Bring your own personal psychic tools such as pendulums, candles, mirrors, dowsing rods, crystal balls, cards, mandalas, etc. Limited number available to practice with. True Colors has a nice selection of cards, runes and pendulums for sale if you don't own your own yet.

Alison is one of the top professional Psychis, Mediums and Animal Intuitives in the United States. She has been in business for over three decades and is well respected in her profession.

To register in advance go to www.alisonjamespsychic.com and
Click: "Book an appointment" button
Click: "Psychic Playshop" button, purchase.

Walk-ins welcome.

Questions? Go to www.alisonjamespsychic.com and click on Contact Me. Or message service: 612-424-1411.

Book Clubs - join a club, or register your club, and receive 15% off on the book selection for the month.

The Buddhism book group meets on the third Saturday of each month, 11am-12:30pm.

The Buddhism book group will read and discuss books on contemporary non-dogmatic Buddhist commentaries and teachings from the traditions of Shambhala, Tibetan, Zen and other Mahayana Buddhism traditions. We shall read books by authors such as Pema Chodron and Thich Nhat Hanh. Other authors and spiritual traditions will be explored as the group evolves. The main theme of the books we read is about the inherent human capacity to wake up and find joy and peace in daily lives. The group is open to people of all faith and belief systems.

Quotes:
"Meditation practice isn't about trying to throw ourselves away and become something better. It's about befriending who we are already. The ground of practice is you or me or whoever we are right now, just as we are. That's the ground, that's what we study, that's what we come to know with tremendous curiosity and interest." - Pema Chodron in The Wisdom of No Escape And The Path of Loving-Kindness.

"The Buddha said many times: My teaching is like a finger pointing to the moon. Do not mistake the finger for the moon." - Thich Nhat Hanh in The Heart of The Buddha's Teaching.

Jan 14th: "The Heart of the Buddha's Teaching" - by Thich Nhat Hanh

The Lesbian Fiction Book Club will be discussing More Than An Echo by Linda Kay Silva at their next meeting on January 25th at 6pm. Pick up a copy and join them! New members are always welcome. The February book is On A Silver Platter by Linda Morganstein.

True Colors Bookstore
4755 Chicago Ave S
Minneapolis, MN 55407
612-821-9630
www.truecolorsbookstore.com

An Introduction and An Important Announcement
September 25, 2008
An Introduction

Now that the figurative dust has settled, I guess it's time to introduce myself. My name is Ruta Skujins and I bought Amazon bookstore at the end of July. I am very grateful to Barb Wieser and the other members of the co-op who kept the store going all these years, and I assure you that the focus of the store is *not* going to change. We are still a woman-oriented, feminist and lesbian bookstore, as well as a store that caters to our neighborhood.

I am an editor at two lesbian publishing houses (Regal Crest and Intaglio) and also beta-read and do some free-lance editing. I've had the joy and privilege of working with Lynn Ames, Carrie Carr, Jane Volbrecht, Brenda Adcock, Nell Stark, Lori Lake, Vickie Stevenson, KE Lane, Rick Reed and many others. This past summer I was honored to be asked to be one of the judges of the erotica category for the Golden Crown Literary Awards (GCLS is an organization founded to support and promote lesbian literature). Almost three years ago, I unmasked a plagiarist weeks before her book was to be released, which was a nerve-wracking introduction to the publishing world.

Lesbian fiction is my passion, and when the opportunity to buy Amazon came up it was literally a dream come true. I believe so strongly that the store still has an important role to play in our community that I drew down my IRA to purchase the store. I so appreciate all the support I've received from everyone. The literary community has been especially supportive, with many authors and one of my publishers, Regal Crest, donating new books to restock the store.

The store is my second career. My first career was with Ecolab in St Paul, where I spent 34 years in a variety of departments, ending as a business consultant in IT. Almost two years ago I broke my shoulder in a bad motorcycle accident (a pickup made an illegal left turn in front of me), which ultimately led to my taking early retirement from Ecolab, and left me in a position to buy the store.

I'm a biblioholic and voracious reader, and my personal library contains about 10,000 books. I recently moved to a smaller house, and while I packed two PODS with over 100 cartons of books, some of my collection has ended up in the used book section of the store. In addition to lesbian fiction, I enjoy history, mysteries, and all types of fiction. I do have to say that one thing I didn't anticipate when I took over the store was that I'd be surrounded by books but have no time to read!

I've taken writing classes at the Loft from Lori Lake and Ellen Hart. I was a history major at Carleton College in Northfield, but have also taken classes in equine veterinary medicine (when I was younger I exercised hunter-jumpers for a friend), Scandinavian mythology, military history, and the literature of whaling and the social structures of whaling communities, especially concerning women. You could say I have eclectic tastes.

Let's see - I live in South Minneapolis with my partner Joann, only 3.5 miles from the store - and don't need to get on a freeway to get to work! I love to travel, especially to Key West and Sedona, but I also enjoy the mountains. I wouldn't miss Women's Week in Provincetown - that's a fabulous experience! I'm a photographer, and if you flip over your copy of In Deep Waters or Radclyffe's Lonely Hearts Club or Winds of Fortune you'll see my name credited for the author photographs. Once life settles down at the store I hope to have time to produce some of my note cards and matted photographs

I have two daughters, ages 23 and 24. I'm a first-generation American of Latvian descent, and English is my second language. As mentioned above, I ride a motorcycle - a 1995 Yamaha Virago 535 - but haven't had the opportunity to ride much this summer.

When you're in the store, stop and say hi. I'd like to meet each of you in person.

Ruta

An Important Announcement

It is with mixed emotions that I am announcing that the store's name is changing. This is not a decision I am making on a whim. Many of you will remember the lawsuit that Barb Wieser and the members of the cooperative brought against Amazon.com. They sued the on-line store over the use of the name, and won. But the victory came with a price, and it's now time to pay. One of the conditions of the settlement was that if the brick-and-mortar store changed hands, rights to the name reverted to Amazon.com.

It's now time to say 'good-bye' to Amazon Bookstore Cooperative, a name that has been an icon for almost 40 years. True Colors Bookstore will carry on the legacy and traditions established so many years ago. The name True Colors stands for many things, but the primary meaning in my mind is that of identity, and not necessarily that of orientation. I've always been fascinated by maritime history, especially the 'age of fighting sail'. In the days of sailing ships the only way to tell to what country a ship belonged was when it showed its colors, or flag. So, True Colors is a place to be yourself, whatever that may be. We have always been so much more than a bookstore, and still are. I want it to be a place of community, where everyone is comfortable and always welcome. Come in, relax, chat, admire the artwork in the gallery, browse our shelves (and, of course, buy!).

The focus of the store will not change. I am still committed to stocking the store with the most recent writings on feminism and LGBT issues, as well as the biggest selection of lesbian fiction in the Upper Midwest. I will find books that look at current events from a slightly different perspective, and provide a great selection of current fiction and children's books. In the near future, I'll be introducing a new logo and new website with many exciting features.

Please help me spread the word - we are indeed still open, and gaining strength with every day. I'd also ask that you remember how you felt when you heard Amazon was closing, and the relief you may have felt when you heard we were staying open after all. Now is not the time to be complacent and say, "good, they're still around!", and assume all is right in the world. The only way the store can stay open is if you patronize it. I'll even mail your books to you if you can't get over here!

I welcome your comments and suggestions. Don't hesitate to call (612-821-9630) or email (ruta@truecolorsbookstore.com).

Ruta

 


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